Terms & Conditions
Nova Consulting Group LLC (NCG)
Registered in the Ajman Free Zone, Ajman, United Arab Emirates
Effective Date: 1st January 2026
1. About These Terms
These Terms & Conditions ("Terms") govern your access to and use of the website operated by Nova Consulting Group LLC ("NCG," "we," "us," or "our"), including all pages, content, forms, downloads, and materials made available through the website (the "website").
NCG is a limited liability company registered and licensed in the Ajman Free Zone, Ajman, United Arab Emirates, and operates in accordance with the rules and regulations of the Ajman Free Zone Authority ("AFZA") and applicable UAE federal law.
By accessing or using the website, you confirm that you have read, understood, and agree to be bound by these terms. If you do not agree to these terms, you must cease using the website immediately.
2. Use of the website
The website is provided for general informational and promotional purposes only. Nothing on the website constitutes legal, tax, audit, accounting, regulatory, investment, or other professional advice unless expressly stated in a separate written engagement agreement signed by an authorised signatory of NCG.
You may use the website only for lawful purposes and in accordance with these terms. You must not:
- use the website in any way that damages, disables, overburdens, or impairs the website or interferes with any other person's use of it;
- use the website to transmit any unsolicited or unauthorised advertising or promotional material;
- use the website to transmit any material that is unlawful, defamatory, offensive, or otherwise objectionable;
- attempt to gain unauthorised access to any part of the website, its servers, or any system or network connected to it;
- use the website in any manner that violates applicable UAE federal law, Ajman Free Zone regulations, or any other applicable law or regulation.
3. No Reliance
You should not rely on website content as a substitute for independent professional advice or your own due diligence. Any decision made based on information on the website is your sole responsibility.
NCG does not warrant that the website or any information on it is complete, accurate, current, or suitable for any particular purpose. Information on the website may be subject to change without notice and may not reflect the most recent legal, regulatory, or commercial developments.
4. Engagement Terms
Any consultancy services provided by NCG are subject to separate written terms of engagement. No enquiry, submission of a contact form, or exchange of emails or other communications creates a binding consultancy agreement unless and until confirmed in writing by an authorised signatory of NCG.
By instructing, engaging, or otherwise using NCG's services, you agree to be bound by the applicable written engagement terms, which shall include these terms and any additional terms expressly incorporated by reference in the relevant engagement letter, proposal, or statement of work.
5. Fees and Charges
Any fees, billing arrangements, scope limitations, and payment terms applicable to NCG's services will be set out in the relevant engagement letter, proposal, statement of work, or other written agreement executed between the parties.
Where NCG has confirmed a chargeable engagement in writing, time spent on calls, meetings, research, drafting, review, or responding to substantive queries will be chargeable at the rates agreed in the applicable engagement letter or, where no rate has been expressly agreed, at NCG's prevailing standard rates as notified to you at the time.
For the avoidance of doubt, NCG will not charge fees for pre-engagement enquiries without first notifying you in writing that such time will be chargeable and providing you with the opportunity to confirm your agreement.
All fees are exclusive of applicable taxes, including Value Added Tax ("VAT") where applicable under UAE Federal Decree-Law No. 8 of 2017 on VAT and its implementing regulations. VAT and any other applicable taxes will be charged in addition to and at the prevailing rate at the time of invoicing.
6. Intellectual Property
All content on the website, including text, graphics, logos, trade names, service marks, designs, downloadable materials, and layout, is owned by or licensed to NCG and is protected by applicable intellectual property laws, including UAE Federal Law No. 38 of 2021 on Intellectual Property Rights in the UAE and applicable international conventions.
No material on the website may be copied, reproduced, distributed, modified, published, transmitted, or otherwise used for any commercial purpose without NCG's prior written consent, except to the extent expressly permitted by applicable law.
You may print or download content for your own personal, non-commercial use only, provided that all copyright and proprietary notices are retained.
7. User Submissions
If you submit information, files, or other materials through the website, you warrant that:
- you have the legal right to provide such information and materials;
- the information and materials do not infringe the intellectual property, privacy, or other rights of any third party;
- the information and materials do not violate any applicable law or regulation; and
- the information and materials are not false, misleading, or defamatory.
NCG may use such information to respond to your enquiry, assess a potential engagement, or otherwise as described in our Privacy Policy. Submission of information through the website does not create any obligation on NCG to enter into an engagement or to treat such information as confidential, except as set out in Clause 10 below.
8. Third-Party Links and Tools
The Website may contain links to third-party websites, tools, or services. These are provided for convenience only. NCG does not control and is not responsible for third-party content, policies, availability, accuracy, or practices. The inclusion of any link does not imply endorsement by NCG of the linked website or its operator.
NCG recommends that you review the terms and privacy policies of any third-party website you visit. NCG accepts no liability arising from your use of any third-party website, tool, or service.
9. AI-assisted content
NCG may use proprietary and third-party artificial intelligence ("AI") tools to support research, drafting, content generation, and internal operational efficiency. Such tools are used as support mechanisms only and all AI-assisted output is subject to human review by NCG personnel before use or publication.
Notwithstanding such review, AI-assisted content may contain errors, omissions, or outdated references. NCG does not warrant that any AI-assisted content is complete, accurate, current, or fit for any particular purpose. The limitations of liability set out in Clause 13 apply equally to any loss or damage arising from AI-assisted content.
NCG's use of AI tools is subject to applicable data protection obligations. Personal data is not input into third-party AI tools without appropriate safeguards in place.
10. Confidential Information
Any information submitted to NCG through the website will be handled in accordance with applicable UAE law, including UAE Federal Decree-Law No. 45 of 2021 on the Protection of Personal Data ("PDPL"), and NCG's internal policies, subject always to any separate written confidentiality agreement, engagement letter, or statutory obligation.
NCG will not be obliged to treat information submitted through the website as legally confidential unless:
- NCG has expressly agreed in writing to treat such information as confidential; or
- such information constitutes personal data subject to the PDPL or other applicable data protection law; or
- NCG is otherwise required by applicable law to maintain confidentiality.
Where you wish NCG to treat information as confidential prior to the execution of an engagement letter, you should request a separate non-disclosure agreement before submitting such information.
11. Privacy and Data Protection
Any personal data collected through the website will be handled in accordance with NCG's Privacy Policy and applicable data protection laws, including the UAE PDPL. By submitting personal data through the website, you confirm that:
- you are entitled to provide that data;
- where the data relates to a third party, you have obtained all necessary consents or have a lawful basis to share that data with NCG; and
- you understand that such data may be processed for the purposes described in the Privacy Policy and any applicable engagement terms.
NCG's Privacy Policy is incorporated into these Terms by reference and is available on the website.
12. Disclaimers
The website and all content are provided on an "as is" and "as available" basis without any representation or endorsement.
To the fullest extent permitted by applicable UAE law, NCG disclaims all warranties, whether express or implied, including any warranty of merchantability, fitness for a particular purpose, non-infringement, accuracy, completeness, or uninterrupted availability.
NCG does not warrant that the website will be free from viruses, malware, or other harmful components, and recommends that you use appropriate security software when accessing the website.
Nothing in this Clause excludes any liability for fraud, fraudulent misrepresentation, wilful misconduct, or any other liability that cannot lawfully be excluded or limited under applicable UAE law.
13. Limitation of Liability
To the fullest extent permitted by applicable UAE law, NCG, its directors, shareholders, employees, consultants, and agents shall not be liable for any indirect, incidental, consequential, special, punitive, or exemplary loss or damage arising out of or in connection with:
- the use of, or inability to use, the website or any content on it;
- any reliance placed on information or materials on the website;
- any unauthorised access to or alteration of your transmissions or data; or
- any other matter relating to the website.
Nothing in these Terms excludes or limits NCG's liability for:
- fraud or fraudulent misrepresentation;
- wilful misconduct or gross negligence;
- death or personal injury caused by NCG's negligence; or
- any other liability that cannot lawfully be excluded or restricted under applicable UAE law, including UAE Federal Law No. 5 of 1985 (Civil Transactions Law) as amended.
14. Indemnity
You agree to indemnify, defend, and hold harmless NCG and its directors, shareholders, employees, consultants, and agents from and against any and all losses, claims, liabilities, damages, costs, and expenses (including reasonable legal fees) arising out of or in connection with:
- your breach of these Terms;
- your misuse of the website;
- your violation of any applicable law or regulation; or
- your infringement of any third-party rights.
This indemnity obligation shall survive termination or expiry of your access to the website.
15. Suspension and Termination
NCG may suspend, restrict, or terminate access to the website, in whole or in part, at any time where reasonably necessary for security, operational, legal, or commercial reasons, or where you are in breach of these Terms.
Where practicable, NCG will provide reasonable notice of any planned suspension or significant restriction. NCG shall not be liable to you for any loss or damage arising from any suspension, restriction, or termination of access to the website.
16. Changes to These Terms
NCG may update these terms from time to time to reflect changes in law, regulation, our business practices, or for other legitimate operational reasons. The revised version will be posted on the website with an updated effective date.
You are responsible for reviewing these terms periodically. Where NCG makes material changes to these terms, NCG will take reasonable steps to notify users, which may include a notice on the website or direct communication where contact details are available. Your continued use of the website following the posting of updated terms constitutes your acceptance of those changes.
Where required by applicable law, NCG may require affirmative acceptance of updated terms before permitting further use of the website.
17. Entire Agreement
These Terms, together with NCG's Privacy Policy and any applicable written engagement letter, constitute the entire agreement between you and NCG in relation to your use of the website and supersede all prior representations, understandings, agreements, and arrangements, whether written or oral, relating to such subject matter.
18. Severability
If any provision of these terms is found to be invalid, unlawful, or unenforceable by any court or competent authority of applicable jurisdiction, such provision shall be deemed severed from the remainder of these terms, which shall continue in full force and effect to the maximum extent permitted by law.
19. Waiver
No failure or delay by NCG in exercising any right or remedy under these terms shall constitute a waiver of that right or remedy. No single or partial exercise of any right or remedy shall preclude any further or other exercise of that right or remedy or the exercise of any other right or remedy.
20. Governing Law and Jurisdiction
These Terms, and any dispute, claim, or matter arising out of or in connection with them, their subject matter, or their formation (including non-contractual disputes or claims), shall be governed by and construed in accordance with:
- UAE Federal Law, including UAE Federal Law No. 5 of 1985 (Civil Transactions Law) as amended, UAE Federal Law No. 18 of 1993 (Commercial Transactions Law) as amended, and other applicable UAE federal legislation; and
- the rules and regulations of the Ajman Free Zone Authority to the extent applicable to NCG as a licensed entity in the Ajman Free Zone.
The courts of the Emirate of Ajman and the competent UAE federal courts shall have exclusive jurisdiction to settle any dispute or claim arising out of or in connection with these terms, unless otherwise required by mandatory applicable law.
21. Contact us
If you have any questions, concerns, or complaints about these terms, please contact NCG.
PRIVACY POLICY
Nova Consulting Group LLC (NCG)
Registered in the Ajman Free Zone, Ajman, United Arab Emirates
Version: 1.1
Effective Date: 1st January 2026
1. Who we are
Nova Consulting Group LLC ("NCG," "we," "us," or "our") is a limited liability company registered and licensed in the Ajman Free Zone, Ajman, United Arab Emirates.
NCG is the controller of personal data collected through this website, unless stated otherwise in a specific notice or engagement document.
If you have any questions about this Privacy Policy or about how NCG handles your personal data, please contact us using the details set out in Section 15 below.
2. Scope of This Policy
This Privacy Policy explains how NCG collects, uses, discloses, transfers, stores, and protects personal data when you:
- visit our website;
- contact us through the website or by other means;
- submit forms or enquiries;
- subscribe to updates or marketing communications; or
- otherwise interact with us online.
This Privacy Policy should be read alongside NCG's Terms & Conditions, which are available on the website and incorporated herein by reference.
3. Applicable Law
NCG's handling of personal data is governed primarily by:
- UAE Federal Decree-Law No. 45 of 2021 on the Protection of Personal Data ("PDPL") and its implementing regulations and decisions issued by the UAE Data Office; and
- the rules and regulations of the Ajman Free Zone Authority to the extent applicable.
Where NCG processes personal data of individuals located in the European Economic Area ("EEA") or the United Kingdom ("UK"), and where such processing falls within the territorial scope of the EU General Data Protection Regulation ("GDPR") (Regulation (EU) 2016/679) or the UK GDPR respectively, NCG will comply with those instruments in addition to UAE law. Section 6 below sets out the lawful bases applicable in such circumstances.
4. Personal Data We Collect
We may collect the following categories of personal data:
- Identity and contact information: name, email address, telephone number, company name, and job title;
- Correspondence and enquiry details: content of messages, forms, and communications submitted to NCG;
- Technical data: IP address, browser type and version, device identifiers, operating system, referring URLs, and website usage logs;
- Marketing and preference data: your preferences regarding marketing communications and your engagement with our communications; and
- Any other information you voluntarily choose to provide through the website or in communications with NCG.
NCG does not intentionally collect sensitive personal data (such as data concerning health, religion, political opinions, or biometric data) through the website. Please do not submit sensitive personal data unless NCG has specifically requested it and you have a lawful basis to share it.
5. How We Collect Personal Data
We collect personal data:
- directly from you, when you complete forms, contact us, subscribe to updates, download materials, or communicate with us through the website or by email or telephone;
- automatically, through cookies, web beacons, analytics tools, and similar technologies when you browse the website (see Section 11 — Cookies); and
- from third parties or your organisation, where this is lawful and relevant to assessing or providing our services, such as from publicly available sources or from a colleague or representative of your organisation who contacts us on your behalf.
6. Purposes of Processing and Lawful Bases
6.1 UAE PDPL
Under the UAE PDPL, NCG processes personal data on the basis of one or more of the following:
- Consent of the data subject;
- Performance of a contract to which the data subject is a party, or steps taken prior to entering into such a contract;
- Legitimate interests pursued by NCG, provided that these interests are not overridden by the data subject's rights and interests;
- Compliance with a legal obligation applicable to NCG; or
- Protection of vital interests of the data subject or another individual, where applicable.
6.2 GDPR / UK GDPR (where applicable)
Where the GDPR or UK GDPR applies to NCG's processing of personal data of EEA or UK data subjects, NCG relies on one or more of the following lawful bases under Article 6 GDPR / UK GDPR:
Purpose of Processing Lawful Basis
Responding to enquiries and providing information: Legitimate interests / Pre-contractual steps
Assessing and managing client relationships: Legitimate interests / Performance of contract
Providing consultancy services: Performance of contract
Managing website security and IT systems: Legitimate interests
Sending marketing communications: Consent / Legitimate interests (as applicable)
Compliance with legal obligations: Legal obligation
Protecting NCG's rights and interests: Legitimate interests / Legal obligation
7. Marketing
NCG may send you marketing communications where we have a lawful basis to do so under applicable law.
- Where consent is required (for example, under UAE PDPL or where GDPR applies), NCG will not send marketing communications until valid, freely given, specific, informed, and unambiguous consent has been obtained.
- Where NCG relies on legitimate interests to send marketing to existing or prospective business contacts, you retain the right to object at any time.
You may opt out of receiving marketing communications at any time by:
- using the unsubscribe link or mechanism included in any marketing communication; or
- contacting NCG directly using the details in Section 15.
NCG will action opt-out requests promptly and without charge. Opting out of marketing communications will not affect the provision of services or any other processing of your personal data.
8. Sharing Your Personal Data
NCG may share personal data with the following categories of recipients, where necessary and lawful:
- Service providers and professional advisers, including legal, accounting, and compliance advisers acting on NCG's behalf;
- IT, hosting, analytics, and communications providers that support the operation of NCG's website and systems;
- Regulators, authorities, courts, or law enforcement agencies, where required or permitted by applicable law, including the UAE Data Office and UAE federal or Emirate-level authorities;
- The Ajman Free Zone Authority, where required by the terms of NCG's licence or applicable free zone regulations; and
- Third parties involved in a corporate transaction, such as a merger, acquisition, reorganisation, or restructuring of NCG's business, where permitted by law.
NCG does not sell personal data to third parties. Where NCG shares personal data with third-party service providers, appropriate data processing agreements or equivalent contractual safeguards will be put in place.
9. International transfers
NCG is based in the UAE. Personal data may be transferred to and processed in countries outside the UAE, including countries that may not provide the same level of data protection as the UAE.
Where such international transfers occur, NCG will ensure that appropriate safeguards are in place as required by applicable law, including the UAE PDPL (Article 22) and, where applicable, the GDPR (Chapter V). Such safeguards may include:
- transferring to countries or organisations that have been recognised as providing an adequate level of data protection by the UAE Data Office or relevant supervisory authority;
- using standard contractual clauses approved by the relevant authority; or
- relying on other lawful transfer mechanisms as permitted by applicable law.
You may request further information about the safeguards applicable to any specific international transfer by contacting NCG using the details in Section 15.
10. Retention
NCG retains personal data only for as long as reasonably necessary for the purposes for which it was collected, in accordance with the following principles:
- personal data relating to website enquiries that do not result in an engagement will generally be retained for a period of 12 months from the date of last contact, after which it will be securely deleted or anonymised;
- personal data relating to client engagements will be retained for the duration of the engagement and for a period of 7 years thereafter, to comply with legal, regulatory, and accounting obligations under UAE law, including the UAE Commercial Transactions Law and applicable tax legislation;
- personal data processed for marketing purposes will be retained until you opt out or withdraw consent, after which it will be promptly deleted or suppressed; and
- technical data collected through the website (such as log files and analytics data) will generally be retained for 24 months from the point of collection.
After the applicable retention period, personal data will be securely deleted, destroyed, or anonymised in accordance with NCG's data retention and disposal procedures.
11. Cookies
NCG's website uses cookies and similar tracking technologies to support the operation and improvement of the website.
What are cookies? Cookies are small text files placed on your device when you visit a website. They allow the website to recognise your device and store certain information about your visit.
NCG may use the following categories of cookies:
Category Purpose
Strictly necessary cookies: Required for the Website to function and cannot be disabled
Analytics cookies: Help NCG understand how visitors use the Website (e.g., Google Analytics)
Functional cookies: Remember your preferences to improve your experience
Marketing cookies: Used to deliver relevant content and track marketing effectiveness
Where required by applicable law, NCG will seek your consent before placing non-essential cookies on your device. You can manage your cookie preferences at any time through your browser settings or through the cookie consent tool on the website.
For further details about the cookies NCG uses, please refer to our Cookie Policy "which forms part of this Privacy Policy".
12. Your Rights
Subject to applicable law, you may have the following rights in respect of your personal data held by NCG:
Right Description:
Right of Access: Request a copy of the personal data NCG holds about you
Right to Rectification: Request correction of inaccurate or incomplete personal data
Right to Erasure: Request deletion of your personal data in certain circumstances
Right to Restriction: Request that NCG restricts processing of your personal data in certain circumstances
Right to Data Portability: Receive your personal data in a structured, commonly used, machine-readable format (where applicable under GDPR/UK GDPR)
Right to Object: Object to processing based on legitimate interests, including direct marketing
Right to Withdraw Consent: Withdraw consent at any time where processing is based on consent, without affecting the lawfulness of processing before withdrawal
To exercise any of these rights, please contact NCG using the details in Section 15. NCG will respond to your request within the timeframe required by applicable law. NCG may need to verify your identity before processing your request.
If you believe NCG has not handled your personal data in accordance with applicable law, you have the right to lodge a complaint with the relevant supervisory authority:
- UAE: The UAE Data Office (uaedataoffice.gov.ae)
- EU/EEA: The supervisory authority in your country of residence
- UK: The Information Commissioner's Office ("ICO") (ico.org.uk)
13. Data Security
NCG implements appropriate technical and organisational security measures to protect personal data against accidental or unlawful destruction, loss, alteration, unauthorised disclosure, or access. These measures are reviewed and updated regularly.
However, no method of transmission over the internet or method of electronic storage is completely secure. NCG cannot guarantee absolute security and recommends that you exercise caution when submitting personal data online.
In the event of a personal data breach that is required to be notified under applicable law, NCG will take appropriate steps to notify the relevant supervisory authority and, where required, affected individuals, within the timeframes prescribed by applicable law.
14. Changes to This Privacy Policy
NCG may update this Privacy Policy from time to time to reflect changes in applicable law, our data processing practices, or for other legitimate operational reasons. The revised version will be posted on the website with an updated effective date.
Where NCG makes material changes to this Privacy Policy, NCG will take reasonable steps to bring such changes to your attention. Your continued use of the website following the posting of an updated Privacy Policy constitutes your acknowledgement of the changes.
15. Contact Us
If you have any questions, concerns, or complaints about this Privacy Policy or about how NCG processes your personal data, or if you wish to exercise any of your data subject rights, please contact NCG at:
Data Controller:
Nova Consulting Group LLC
Ajman Free Zone, Ajman, United Arab Emirates
NCG will endeavour to respond to all data protection enquiries within 30 days of receipt, or within such other period as required by applicable law.
*© 2026 Nova Consulting Group LLC. All rights reserved.
*Registered in the Ajman Free Zone, Ajman, United Arab Emirates.